Store visit (Superdry)

Superdry store (G-039&040) is located in the ground floor of Mid Valley at the west entrance of Mid Valley, walk straight toward the centre coutre and the store is located at the corner.

 Superdry are using the Free Flow as the store layout, there is a greater variety of merchandise for instance men's, women's apparel, accessories, underwear and shoes. This store display menswear, womenwear, sunglasses, winter clothing, bags, watches, shoes and undergarments separately at different section.

 Superdry store has also different section to put denim and winter clothing.

 While get in the store, there have one table which display the different kind of hits items, although there have a lot of items on the table but it was not that messy instead customer can see the design of item. For customer convenience, the cashier located at the area which you can see it from both entry.

Besides, there also have gandola to put the T-shirt which is exactly express the street style.

The storage was located behind the end og the fitting room and the fitting room was right the end of the store.

 The Store interior is British and vintage themed so the Union Jack is one of the decoration of his store. Besides, the wall decoration is mostly decorated by using different kind of woods and also red brick which is different tones of colors to create a vintage environment.

Lighting design in recent years has seen the emergence of clothing stores with moody interiors, coupled with 'retro'styling. they also hanging thr suspended chandler above the table, and it was made from old jars and little lights.

Other than there, they had old chains and old ventilation window to display shoes.

The whole floor is in grey which is lime and the ceiling is design with big pipe. While walk in to the store, you can heard the music which is classic yet have strong beat.

The whole Window display was bringing the retro, authentic and vintage feel, the whole window display bring out the street style. The rusty wire busts stand alongside each other in the window display the latest T-shirt and jacket. Besides, they are hanging all the different color slippers and denim jeans on the walls.